2010 European and American consumer’s taste run by a new fashion style furniture – furniture, EU
Fashion Style No Comments »
author of the article jekky
Today, Chongqing, overlooking the furniture is spontaneously “as the ridge or peak power is greater than the” feelings, but to see how confusing the market for furniture? Perhaps the “new furniture to coordinate consumption” by removing the people home consumer confusion. Consumption: low-end furniture, awkward in the past, Chongqing consumer equipment room, the share of the total cost of the furniture Decoration 25% of the cost, but now the rapid increase in the level of expenditure on furniture, pursuing individual consumers, and the decoration of furniture of the total investment as a share of 40% to 50%, an increase of 15% -20%, in particular, consumer tastes began general European decor and furnishings. Do the same, comprising the 100 area? The new house, when an American style, where the main material for the renovation cost 80,000, for a homeowner to buy living room, bedroom, study of all Americans to take furniture least 30,000 ~ 40,000 yuan. If the Villa, buying large American high-end furniture brand to bed nightstand assembly, assembly bench, bookcases, tables and other items were combined 100,000 yuan, the furniture, it takes at least 500,000 yuan. Therefore, so that the level of consumption of furniture and renewed brand furniture, of course, on the rise, and the low-end furniture, grass-roots consumer pyramid, because it is overshadowed by a lack of taste, the industry estimates, market segmentation with the furniture, the original three-year shuffle after the market a year or so earlier than planned on the horizon. Market segmentation, competition, “is facing a renovation,” the stores last week, some veterans of the chat at home: they discourse between the strains of “Chongqing now has more than 10 domestic stores were born,” the suspect and fear, but they agreed that: the segmentation of the market shuffling in the past two years, the industry will focus. Predicted that by 2010 the furniture market in Chongqing, a watershed segmentation presents: Easy Home, Meikailong brand itself, which brings high-end furniture brand in the market in-depth development, armor former position in the international market still can not escape, but the changing the product mix to respond to the public the real needs of the high-end consumer, professional high-end furniture market is growing rapidly, forming a regional group of the business district, the pride of Furniture City Furniture City of the Golden Goddess of Mercy, 100 Shanghai furniture street furniture in the city and other public and competitiveness to the test. Although the high-end furniture market and the mass-market furniture, beautiful and hot spring at first sight, but the competition in two games, the former lead to market development is irreversible. Regional: the Inter-American shopping gradually taking shape in one kilometer Wong Nai 0YJiangbei Street has become in Europe and America Furniture business district, breaking naturally in Chongqing, “Pier-style” furniture market structure. Until now, European and American furniture of citizens in Royal One (Business Area 6000?), Who operates mainly in the reunification of American furniture, furnishings (3000?) A Virgin? Vail Custom Furniture (almost 10 000?), specializing in producing furniture in Europe and America, the United States U.S. House grams (almost 1000?), United American style furniture, sandalwood island the first (10000?), The European and American furnishings, Henry? Day (3000?), the American furniture market in Fujian too much furniture in China (1800?) and seven other professional furniture store, is emerging in European and American furniture. Use this option if the surrounding da Vinci’s top brands for furniture stores in Europe and America, European and American Furniture Hall Meikailong Jiangbei shop, surprise, the European and American Furniture House Museum, and the opening of the R & F? Mercure and Lake MOCCO home, and the Meeting in industrial high-style (positive investment furniture), etc., then the “Pan” in Europe and the U.S. furniture business Jiangbei district is created , and the armor I International Meikailong Nanping furniture boutique museum, home, etc. are a good one hundred years, “the pan-European” Southbank Furniture competitor in the business district. Price: Europe and the U.S. furniture mixed with European and American furniture brand, quality, process, choice of price ranges, including: bed assembly, 20 000 yuan, the price is 100,000 prices, even as many as 20 million price
.